# Email & Outreach — Shul Services

Source: https://shulservices.com/email

> Mass email built into your shul's portal: a click-to-edit designer, lists from your own contacts, a weekly newsletter that fills itself from your prayer times and events, open and click reports, and yahrzeit and sponsorship reminders.

Email & outreach

# Email your whole community from the same system

A Mailchimp-style designer built into the portal. Lists made from the contacts you already keep. A weekly newsletter that fills itself with this week's prayer times, events and sponsors. Reports on who opened and clicked. No second system, no export, no separate bill.

The designer

## Write an email by clicking it

Click any part of the email to change it. Drop in a picture, add a button, move a section. What you see is what arrives, on a computer or on a phone.

- **Every block you would expect:** heading, text, picture, picture beside text, picture group, button, divider, spacer, social links and video
- **Personal greetings** like "Dear {{firstName}}", with a fallback when a name is missing
- **Templates** for a weekly update, an announcement and an event invitation, plus any email you save as your own template
- **Clone last week's email** and change what is new
- **Undo and redo**, a computer and phone preview, emoji, and a link check that flags an empty or broken link before you send
- **Send a test to yourself**, then send now or schedule it for Thursday night

portal › Email › Shabbat Vayera update

EmailsRecipientsListsTemplatesHealth

Blocks

HHeading

TText

PPicture

BButton

VVideo

From the portal

✡This Shabbat

★Events

♥Sponsors

⏱Prayer times

**Shabbat Vayera**Candles 6:34 PM · Havdalah 7:28 PM

Dear Miriam,

This week's kiddush is sponsored by the Adler family in honour of their daughter's bat mitzvah.

Selected

##### Scholar-in-Residence Shabbaton

Friday 20 November · a full Shabbat of learning with our guest scholar.

Register

##### Prayer times

Minha6:30 PM

Shaharit8:30 AM

Button

Label

Register

Link

Website › Shabbaton sign-up

Size

SmallNormalLarge

Width

FitFull

Send me a testScheduleSend

Drawn from the portal's Email tab. Links can point straight at a page of your own website.

## The weekly email writes most of itself

Drop in a portal block and it fills itself from what the office has already entered. The Thursday newsletter becomes a five-minute job: check it, add a note, schedule it.

#### This Shabbat

The parasha or holiday, the dates, candle lighting and havdalah, worked out for your location.

#### Sponsors

This week's kiddush and seuda sponsors, and which ones are still open for someone to take.

#### Upcoming events

Flyer cards for what is coming up, each linking to its own sign-up page on your website.

#### Prayer times and classes

The same times your website shows, so the email and the site can never disagree.

#### Saved announcements

Notices the office writes once and keeps at the top or bottom of every issue until they are no longer needed.

#### Community ads

A neat grid of local business ads to close the issue, managed in their own tab.

portal › Email › Lists

Everyone**396**with an email

Members**241**by rule

Youth parents**58**by tag

Gala guests**214**imported

###### Importing gala-guests.xlsx · 214 rows

Matched187

Not contacts27

Already off3

Matched by email, then phone, then name. The 27 stay on this list without becoming contacts. 3 had unsubscribed and will not be mailed.

Illustrative numbers.

Recipients & lists

## Lists that come from your own records

Your mailing list is your contact list, so nobody keeps a second copy up to date. Every contact shows whether they will get the email and, if not, why.

- **Lists by rule** (membership type, contact type, city, tag) that keep themselves current as people join and leave
- **Hand-picked lists** and **tags** applied to many people at once
- **Import a spreadsheet**: rows are matched to contacts and you see what matched and what did not. People who are not contacts can stay on the list without being added to your records
- **Send to some lists and leave out others**, for example everyone except people already registered

Reports

## Know who opened it

Every email has a report: how many received it, opened it and clicked, which links they clicked, and who bounced or unsubscribed. Totals for the last 30 days, 90 days, year or all time sit at the top.

- **Person by person**: see exactly who opened and who clicked
- **Bad addresses are dropped automatically** after a bounce or a spam complaint
- **One-click unsubscribe** in every email, from a link that cannot be forged

portal › Email › Reports

Sent**3,912**

Delivered**99.1%**

Opened**58%**

Clicked**14%**

EmailSentOpenedClickedUnsub.

**Shabbat Lech Lecha update**Thu 22 Oct · Everyone39661%17%0

**Shabbaton: register now**Mon 19 Oct · Members24166%29%1

**Shabbat Noach update**Thu 15 Oct · Everyone39457%12%0

Illustrative numbers.

## It arrives in the inbox, under your name

Bulk email lives or dies on reputation. Each congregation sends under its own name with its own sending identity, so one shul's list can never drag down another's delivery.

### A health check you can read

The Health tab shows your sender, its standing with the email provider and your last 90 days of deliveries, bounces and complaints, in plain language.

### It stops before it hurts you

If bounces or complaints climb past a safe level, sending pauses on its own and the office gets an email explaining what happened and the steps to resume.

### Sent in steady batches

Large sends go out a batch every minute instead of all at once, which is what inbox providers like to see. A scheduled email sends itself.

## The emails nobody has to remember to send

Beyond the newsletter, the portal writes to people at the moments that matter to them, in your shul's name and colours.

#### Yahrzeits & birthdays

An Outreach page lists the yahrzeits and birthdays coming up. Email the families from a template you can edit, in a click.

#### Sponsor it again

A month before the anniversary of a sponsorship, the sponsor is invited to sponsor again. A yahrzeit follows the Hebrew date, everything else the parasha.

#### Receipts

An emailed receipt for every payment, written for the kind of payment it was. Members can opt out.

#### In honour of

When a donation or sponsorship is made in someone's honour, that person can be sent a note saying so.

#### Statements & invoices

Send statements to everyone who owes, with a link they can pay from. No login needed.

#### Phone notifications

Members who install the portal on their phone can get a notification for a new pledge and a yahrzeit three days ahead. The office hears about every new sponsorship booking by email.

## Send your next newsletter from here

Bring last week's newsletter and your mailing list. We will rebuild it in the designer, with your prayer times and events filled in, while you watch.

[Book a demo](https://shulservices.com/contact#demo) [Explore the live demo](https://shulservices.com/demo)
